Monday, October 10, 2011

A Reaction to: “Free Texts to Hurt Carriers Bottom Line”



A Reaction to: “Free Texts to Hurt Carriers Bottom Line”


As of 2008, Philippines still remain as the text messaging champ according to the US study (Mashable.com). I don’t know how to react on this title, if I should be proud or to upset. In Europe, Japan and other East Asian countries, they used to send email on mobile phone, but in the Philippines where income is low, it is even more popular. And it really penetrates to our culture, and the downside is not enough to quantify its development. We were used to hide mobiles between our palms when praying, texting while eating, spending our vacant time in texting rather than resting. It’s more like addiction.

The Philippine mobile market way back 2000 has grown almost 80 million, and around 1.8 billion SMS were being sent everyday as of 2009 (www.budde.com.au).
“Apple plans to launch a new platform Wednesday that could help put a big dent in wireless carriers' bottom line.” – introduced at the Worldwide Developers Conference in June. iMessage, it permit them to neglect the SMS text-messaging network, along with carriers' texting charges and yes – it’s Free, and it is all about this thing.  
On one hand, it would be a spoon-fed transgression, another issue of aesthetics in the part of the text –addict, rejuvenating since everybody can avail the burden of prepaid/postpaid load, a relief. If apple inc. will inform and convince the people in the Philippines, everybody will unite and commune while doing the planking.  On the other hand, it would be sad to know that many workers will loose their jobs; our annual revenue in texting will withdraw.
But I think the network carrier managements were anticipating for these things, perhaps they will develop another services. Another issue and another culture.

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